SB 1.6 - The Lord immediately appears where His names are chanted
As soon as Nārada begins to chant His holy activities, Kṛṣṇa at once appears on the seat of Nārada’s heart. The Absolute Lord is not different from His transcendental name, form, pastimes and the sound vibrations thereof. As soon as a pure devotee engages in hearing, chanting and remembering the Lord, the Lord at once becomes visible to the transcendental eyes of the devotee by reflecting Himself on the mirror of the heart by spiritual television. The pure devotee can experience the presence of the Lord at every moment. The Lord, like any other individual being, likes to hear and enjoy His personal glories enumerated by others. The difference is that the Lord is the greatest personality of all and absolute in all His affairs. And the Lord appears to give mercy to the devotees and not for His own glorification. Nārada chants the glorification of the Lord not for his personal benefit but because the glorifications are identical with the Lord. Previously, despite his repeated attempts, Nārada could not see the Lord. That was because of the presence of the mode of goodness in him. But now in his spiritual body, whenever he chanted, the Lord appeared as if called for.